马其他幸运飞艇

深入探討黑體字的字體設計

來源:中國設計在線    時間:2019-05-10    站內收藏

HEITI,KESHUOSHIYIZHONGZUI「RICHANG」DEZITI,ZAIYITIANDESHENGHUOZHONG,JUFANSHOUJIPINGMUSHANGDEappANNIU、WANGYEWENZHANG、SHUBENBIAOTI、ZAZHINEIWENDENG,CHANGCHANGDOUHUIJIANDAOTADESHENYING。ZHEGEDAJIARUCISHUXIDEZITI,KANSIPINGSHIQUEBUJIANDAN,SHISHISHANG,TAYOUXIANGDANGDUODEZAOXINGXIJIE,ZHIDEXIXIXINSHANGPINWEI。

BENPIANJIANGFENWEILIANGGEBUFEN,SHOUXIANDAILINGGEWEIRENSHIHEITI,XUEHUIBIANRENFENGGE,BINGLEJIETAYUOUWENWUCHENXIANTIDECHABIE。QICIHUIGAOSUDAJIARUHEXINSHANGBUTONGHEITIDEGOUJIAJIZAOXINGXIJIE,LEJIEFENGGEYUYONGTUSHANGDECHAYI。XIWANGKANWANZHEPIANYIHOU,MIANDUIZHONG、RIWENSHIMIANSHANGYUE50ZHONGDEHEITI,DAJIANENGXUANCHUZUIHEYONGDEZITI!

 

01.認識黑體

SHENMESHIHEITI?

MIANDUIYIBANDAZHONG,KEYIZHEYANGXINGRONG:「NAQIANBIHUOGANGBIXIEZI,XIECHULAIDEXIXIAN,JIUSHIWENZIDEGUJIA。ERHEITI,JIUSHICONGGUJIAQUCHANGROU,BAXIXIANJIACU,ZHIDAOSUOYOUBIHUADOUBIANCHENGCUXIYIZHI。」

BAIHUADEBANBENSHI:「HENXIANGNAPINGTOUYINGGUANGBIHUOSHUICAIBIXIECHULAIDE、BIHUACUXIYIZHIDEZI,JIUSHIHEITI。」

JINJIEDEBANBENZESHI:「HEITI,JIUSHIJIANGWENZIGUJIAJIACUHOU,WEICHISUOYOUBIHUAZAOXINGYUSHIJUESHANGDECUXIYIZHI,QIEQIBI、SHOUBISHIQIEPINGDEZITIFENGGE。」SHUNDAIYITI,JIANG「QIEPING」GAIWEI「SHOUYUAN」,JIUSHIYUANTI!

YOUGUSHENGROU,BAOCHIXIANTIAOCUXIYIZHI,QIBI、SHOUBIQIEPING,JIUSHIHEITI。

FAXIANHEITIDEZHONGYAOTESELEMA?JIUSHI「CUXIYIZHI」。ZHEHESHUXIEGONGJUYOUGUAN,DABUFENDEZHONGWENZITIDOUYIMAOBIDINGYIBIHUAZAOXING,SHOUXIESHIQINGZHONGBUYIDELIDU,ZIRANHUISHIBIHUAYOUCUXICHAYI,HEITIZEYIPINGTOUBIWEIJICHU,YINCIJIHUMEIYOUCUXIBIANHUA。

马其他幸运飞艇SHUXIEGONGJUDEXUANYONG,RUMAOBIHUOPINGTOUBI,DUIYUBIHUATESEHUIYOUYINGXIANG!

中文黑體≠歐文無襯線體

马其他幸运飞艇ZHEBUJINLINGRENLIANXIANGDAOOUWENZIMUSHEJI。SHIDE,HEITIDESHEJIJIUSHISHOUDAOXIFANGWUCHENXIANTI(sans serif)DEYINGXIANG,SHIFEICHANGXIANDAI、JIANJIEDEZITI。BUGUOYAOZHUYIDESHI,XUDUORENSHUO「ZHONGWENHEITISHIWUCHENXIANTI,MINGTISHICHENXIANTI。」ZHEYANGDEMONIQISHIBUTAIQIADANG。ZHENGQUEDISHUO,「CHENXIAN」BENSHIOUWENZITIDEZHUANYOUMINGCI,ZHONGWENZITIMEIYOUZHIJIEDUIYINGDEMINGCHENG。TASHISHUXIEOUWENSHUFASHI,YIPINGTOUBIPEIHEYUNBIJIQIAO,ZAIQIBICHUCHANSHENGDEZAOXING。

ERSHIYONGMAOBIDEZHONGWENSHUFA,ZAIQIBICHUDETEBIEZAOXING,ZEKECHENGWEI「DUNBIZAOXING」,SHISHISHANGXUDUODEZHONGWENHEITI,QIBICHUHUANSHIKEYIJIANDAO「DUNBIZAOXING」WO!SUOYI,BUYAOZAIBAZHONGWENHEITIHEOUWENWUCHENXIANTIHUXIANGDAICHENGLE,ZHESHICUOWUDE。 

02.造型細節-影響黑體風格與用途的關鍵!

JIEXIALAISHIZHUXINSHANGBUTONGHEITIDEZAOXING!SHOUXIANKANDAOSANTAOHEITIDE「YONG」ZI。ASHI「AdobeFANHEITI」、BSHI「LANTINGHEI」、CSHI「Toppan Bunkyu Gothic(TUBANWENJIUHEITI)」。ZIXIKANQINGCHU,JIEXIALAIHUIWENLIANGGEWENTIWO!

马其他幸运飞艇A:「AdobeFANHEITI」、B:「LANTINGHEI」、C:「Toppan Bunkyu Gothic(TUBANWENJIUHEITI)」,TAMENSHIFOUHENBUYIYANG?

問題一:哪一個字體的「骨架」最不一樣呢?

DAANSHIA。TAZUIDADECHAYIZAIYUMOLIANGBI-YOUSHANGFANGDEPIEHEZUIHOUDENAFENLI。LINGWAI,ADEXUDUOBIHUATEYILACHANG,XIANGZUISHANGFANGDEDIANHEDIERBIDEHENGHUADOUSHI。ZHISUOYIZHEYANGSHEJI,SHIWEILERANGZIDEGUJIATIANMANKONGJIAN,YEJIUSHISUOWEIDAZIQIANG。

马其他幸运飞艇SANTAOHEITIZHONG,「AdobeFANHEITI」(A)DEGUJIAZUITESHU,TACAIYONGDAZIQIANGDESHEJI,JIANGBIHUATEYILACHANG,BINGFENLIMOLIANGBI。

BA「YONG」ZIHUANCHENG「DONG」ZI,GENGNENGMINGXIANKANCHUASHIDAZIQIANG,JIANG「TIAN」DEZIQIANGFANWEITAOSHANGBUTONGYANSEHOU,BIANNENGLIKEPAICHUDAXIAOCHAYI:A>B>C。

马其他幸运飞艇TAOSEHOUKEMINGXIANKANCHUZIQIANGDAXIAOCHAYI:A>B>C。

ZIQIANGHUIYINGXIANGGUANGAN,ZIQIANGDADEA,BIHUAJIHUTIANMANZHENGGEZIMIAN,FANGZHENGDEJIEGOUDAILAIWENZHONGGANZHIYU,YESHAOXIANDAIBAN;ERZIQIANGXIAODEC,「DONG」DELUNKUOJIAOYOUBIANHUA,ZHONGJIANSHOUZHAIDE「TIAN」GENGRURENDEYAOSHEN,GEIRENMANMIAOSHENGDONGDEYINXIANG,YEYINCIRANGRENSHIXIANJIZHONG,KANQILAIYOUJINGSHEN。GUANCHARENHEZITI,DOUKEYICONGGUJIA、LUNKUO、JIZIQIANGLIUYIQIWO!

問題二:哪一個字體的「筆畫造型」差異最大呢?

DAANSHIC。CZAIZHUANZHEYUQIBICHUTUCHU,YEJIUSHIQIANMIANSUOSHUODE,ZHONGWENHEITIYOULEISI「CHENXIAN」DE「DUNBIXIJIE」。SUOWEIDUNBIXIJIE,KEYIYONG「YOUゴシック」ZITILAIJIESHI,ZHESHIYITAOXIANGDANGMEILIYOUSHIYONGDEHEITI,TAZAIMacGENWindows 8.0YISHANGDOUYOUNEIZHI:

马其他幸运飞艇「YOUゴシック」,MEILIYOUSHIYONGDEHEITI,MacGENWindows 8.0YISHANGDOUYOUNEIZHIWO!

马其他幸运飞艇YOUゴシックYOUZUIZIRANDEDUNBIZAOXING,ZAIQIBICHUJIASHANGXUXIAN,HUIFAXIANLUNKUOCHANGDEXIANGMAOBI。XIANGXINDUIYUXUEGUOSHUFADERENLAISHUOYIDINGBUMOSHENG,ZHIYAOQIBISHISHAOWEIXIAYA,JIUHUICHANSHENGZHEYANGDEZAOXINGLE。XUDUORENDUIHEITICHANGYOUXIANDAI、SHUWEIGAN、JIANGYING、MEIGEXINGDENGKEBANYINXIANG,DANSHIJISHANG,YOUXIEHEITIDEBIHUAYERONGRULESHUFABICHU,JUBEIROURUANYOUMEIDEZAOXINGXIJIEWO!

马其他幸运飞艇「YOUゴシック」DEQIBI,RONGRUMAOBISHUFABIYUNYUROURUANYOUMEIDEZAOXINGXIJIE。

黑體造型細節欣賞:「起筆」

马其他幸运飞艇CHULEYOUゴシックWAI,ZAILINGWAILIECHULIANGTAOHEITI,XIATUYOUZUODAOYOU,YIXUSHI:「YOUゴシック」、「XIAOZHONGゴシック」、「MSゴシック」。ZHONGJIANDEXIAOZHONGHEITI,QIBIWEIJIANCIZAOXING,XIANGSHIYONGPINGTOUBIXIECHUDEOUWENCHENXIAN,YOUBIANDEMSHEITIZESHOUCHENGYUANXING。

马其他幸运飞艇GUANCHAHEITI,KEYILIUYIQIBI,XIANGZHONGJIANDEXIAOZHONGHEITI,QIBIWEIJIANCIZAOXING,YOUBIANDEMSHEITIZESHOUCHENGYUANXING。

CHULEDUNBIZAOXING,QIBIHUANYOUYIGEXIWEICHAYI。HUIDAOA、B、CSANTAOZITI,FANGDAKAN,HUIFAXIANA、BDOUSHIFANGXING,DANCDEQIBIZAOXINGYOUKUANDAZHUJIANSHOUXI,YINWEIXIANGLABAYIYANG,GUYOU「LABAKOU」ZHIMING。ZHEZAIQIANZIYINSHUASHIDAI,JUYOURANGYINSHUAZIANDINGQINGXIDEYONGTU,DANZAIDIANNAOPINGMUXIANSHIYUGAOFENBIANLVSHUCHUDEDANGDAI,LABAKOUBIANCHENGZAOXINGXIJIE,XIANTIAODEQUDUJILIDUBIANHUA,WEIZITIZENGTIANMEIGANYUYUNWEI。

马其他幸运飞艇SANTAOHEITIZHONG,「Toppan Bunkyu Gothic」(C)DEBIHUAZAOXINGZUITESHU,RUQIBIJIUYOU「LABAKOU」DESHEJI。

黑體造型細節欣賞:「轉折」與「收筆」

马其他幸运飞艇CHULEQIBIWAI,HUANKEYIZHUYIZHUANZHEYUSHOUBI。CONGZHUANZHEKEYIMINGXIANKANCHUBUTONGHEITIDETESE。XIANGHENGPIE「フ」,SANZHEDECHULIHENBUTONG,ASHIQIEJIAO、BSHIZHIJIAO、CZEFEICHANGLEISIMAOBIDEHUIFENG。

GUANCHAHEITISHI,HUANKEYILIUYIZHUANZHE:ASHIQIEJIAO、BSHIZHIJIAO、CZELEISIMAOBIHUIFENG。

马其他幸运飞艇ZHUANZHEDECHULIHUIYINGXIANGSUDUGAN,XIANGAJIUYOUKUAISUDEYUNBIGAN;CSHISHENZHONGDITIBI、HUIFENG、ZAIZHUANZHE,SUDUMANYEZUIYOUSHUXIEGAN;BZEXIANGSHIJIMUZUHE,SHIQUDIAORENWEIDEGANGYINGSHEJI。CIWAI,ZHUANZHECHUDEZAOXINGSHEJI,YEHUIRANGGUANZHEWUYIJIANQUCHUAIMOZIDESHUXIEGUIJI,YIXIACHANGSHIHUACHUBUTONGHEITIDEYUNBIGUIDAO,TOUGUOGUANCHAXIJIE,HUIFAXIANTASHIYINGXIANGZITIFENGGE:RU「QINGKUAIv.s.WENZHONG」、「JIXIEv.s.RENWEN」HUO「GUDIANv.s.XIANDAI」DEGUANJIANWO!

ZHUANZHEHUIYINGXIANGSUDUGAN,SHIZHUHUACHUBUTONGHEITIDEYUNBIGUIJI,HUIFAXIANTASHIYINGXIANGZITIFENGGEDEGUANJIANWO! 

釋例:如何具體分析黑體?

马其他幸运飞艇YIXIAYONGLIANGTAOHEITILAIZUOZONGJIEYUFUXI,RANGDAJIAXUEHUIRUHEFENXIHEITI,BINGZAIXUANYONGSHIZUOPANDUAN。FENXISHI,KEYIXIANGUDINGZIJIDAXIAO,BINGFANGRUZISHENKUANG,ZHEHUIBANGZHUWOMENYOUXIAOPANDUANZIDEZHENGTILUNKUO,XIANGZUOBIANDEHEITIBIYOUBIANDEGENGTIANMANFANGKUANG,KEZHITADEZIQIANGYINGGAIJIAODA,YOUBIANDEZIQIANGZEJIAOXIAO。

马其他幸运飞艇FENXIHEITISHI,KEYIXIANGUDINGZIJIDAXIAOBINGFANGRUZISHENKUANG。ZIDEZHENGTILUNKUONENGXIEZHUTUICEZIQIANGDAXIAO,XIANGZUOBIANDEZIQIANGYINGGAIJIAODA。

觀察黑體的第一步,就是看骨架、輪廓、及字腔大小,之后可以試著感受字腔的影響。字腔大的字體較有現代與設計感,排版效果扎實且牢固,甚至略帶僵硬感且缺乏個性。但因為各筆畫間的距離大,字體大小不太會影響清晰度,大至招牌及車站指標,小至企業標準字與logotype,都可以使用。字腔小的字,輪廓則較有韻律感,外放內收的結構,不僅讓它看起來較為凝聚,也和傳統漢字書法所講究的美感相近,排版后的效果則較有節奏性,版面也更透氣些。

SHIZHUPAILIELIANGZHONGHEITI,SHANGFANGDE「DITIESHIZHENGFUZHAN」,SHIFOUBIJIAOMINGXI,YEGENGSHIDAJIASUOSHUXIDEJIEYUNZHANZHIBIAONI?

马其他幸运飞艇JIEZHUJINRUGUANCHAHEITIDEDIERBU,LIUYIGEBIHUADEQIBI、ZHUANZHEYUSHOUWEIXIJIE。YIXIATUWEILI,KEYIKANCHUZUOBIANZAOXINGJIANJIE,QIBIPINGZHENG、SHOUWEIWUGOUBI,ZHUANZHEYIWEIKEYIYINGZAO。ERYOUBIANDEBIHUAZEFUHANBIANHUA,QIBIYOUDUNBIJILABAKOU、SHOUWEIYOUSHANGYANGDEQUXIANGOUBI、ZHUANZHECHUYEYOUYUNBIGAN。

LIUYIQIBI、ZHUANZHEYUSHOUWEI,SHIGUANCHAHEITIDEDIERBU,XIANGZUOBIANDEZAOXINGJIANJIEPINGZHI,YOUBIANDEZECHONGMANXIJIEBIANHUA。

BIHUAXIJIESHEJIJIANGYINGXIANGPAIBANXIAOGUO。XIJIESHAODEZI,JIAOSHENGYINGQIEYOUXIANDAIGAN,SHIHECHENGXIAN「XINXI」,YONGYUKEJIXIANGGUANCHANGHE。FUHANXIJIEDEZI,ZEJIAOROURUANQIEYOUGUDIANYUNZHI,SHIHEYONGYUWENXUE、HUOXIANGYINGZAOTESHUQIFENDECHANGHE。

SHIZHUPAILIELIANGZHONGHEITI,XIAFANGDE「HEIMOFAFANGYUSHU」,SHIFOUGENGRANGRENRONGRUMOFADEFENWEIZHONGNI? 

小補充:日本如何稱呼「黑體」風格?在日文字體菜單中該怎么找尋?

RIBENBA「HEITI」FENGGECHENGWEI「JIAOゴシック」,RIWENZHONGDE「JIAO」NIANZUOkaku,SHIFANGXINGDEYISI。ER「ゴシック」JIUSHIGEDEGothicYICI,SUOYIRIBENSHIYIFANGXINGDEGEDETI,LAICHENGHUZHONGWENDEHEITI。CAIDANZHONGOUERHUIJIANDAOYILUOMAPINYINXIANSHIRIWENZITI:kaku gothic,JIUSHIZHONGWENDEHEITIFENGGE。ZAICIBUCHONGRIBENCHENGHU「YUANTI」DEFANGSHI,YIYANGSHIGEDETI,ZHISHIQIANZHUIHUANCHENG「WAN」ZI,WANZAIRIWENNIANZUOmaru,SHIYUANXINGDEYISI,SUOYI「WANゴシック」,JIUSHIZHONGWENSHUODEYUANTILUO!LUOMAPINYINSHImaru gothic。

马其他幸运飞艇RIBENRENHENAISUOXIE,ZAICAIDANZHONGXUNZHAORIWENDEHEITIYUYUANTIZITISHI,XUTEBIELIUYI。XIANG「JIAOゴシック」JIUYOUSANZHONGSHENGLVEFA,DIYIZHONGSHIZHILIUXIA「ゴシック」,AdobeFUZENGDE「XIAOZHONGゴシック」JIUSHI。DIERZHONGSHILIUXIA「JIAOゴ」,XIANGSHI「ヒラギノJIAOゴ」,ZHESHIMacSHIYONGZHEHENSHUXIDEYITAOWANZHENGRIWENHEITIZITI,YIGONGYOUSHIZHONGBUTONGCUXI,KEYIMANZUGEZHONGPAIBANXUQIU。DISANZHONGSHENGLVEFAZUIKUAZHANG,ZHIBAOLIU「ゴ」,ZAIRIBENDITIEZHANDEZHIBIAOHUOHAIBAOSHANGCHANGJIANDEZITI「XINゴ」,ZHONGWENKEFANCHENGXINHEITI。

马其他幸运飞艇XUNZHAORIWENDEHEITI(JIAOゴシック)YUYUANTI(WANゴシック)SHI,XULIUYISUOLVEXIEFA。XIANGHEITIJIUYOUSANZHONGSHENGLVEFA,YUANTIZEYOUYIZHONG。

马其他幸运飞艇YUANTIDANCHUNXUDUO,ZHIYOUWANZHENGDE「WANゴシック」HUOSHENGQUHOUBANBUFENDE「WANゴ」,MEIYOUQITASHENGLVEFA。XIANGXINZAIKANLEZHEGEBUCHONGHOU,DAJIADOUNENGSHUNLIZHAODAORIWENDEHEITIYUYUANTIZIXINGLUO!

作者:Ruby

马其他幸运飞艇廖珮妏,主修書法史,關心書法字體的數位化。喜歡藝術、歷史、旅行、建築、語言學習,期盼能從更大的文化視野關懷字體議題。


马其他幸运飞艇ZHUANZI:http://blog.justfont.com/2018/08/jf-typeclass-intro-3/

本文來源:中國設計在線

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關鍵詞: 黑體字 字體設計 
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